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Defines the importance and role of marketing, media, and public relations in the event planning industry. Identify marketing and communication tools…

Provides students with the opportunity to supplement course work with practical work experience related to their educational program and…

Enables students to learn the relationship of self to customers, problem solve, and understand the importance of communicating with customers.…

Enables the student to understand and develop ethical sales techniques and covers the role of selling in the marketing process. Areas of emphasis…

Enables the student to understand and develop a solid foundation of the Fundamentals of Selling. In addition, the course addresses three additional…

Meets the individual needs of students. Students engage in intensive study or research under the direction of a qualified…

Provides a basic knowledge of the planning and development of an event or meeting, including the budgeting, arranging of entertainment and catering,…

Introduces learners to careers and the organization and structure of the Hospitality Industry including: hotels, restaurants, non-commercial food…

Describes the history, development, and operation of the hospitality industry including careers in the industry, management practices, accounting…